Quick answer: For T-shirt printing, provide a vector file with exact colors, limit the number of colors for screen printing, create a white or reversed version for dark shirts and size the artwork for the print location.
Screen Printing vs DTG
Screen printing uses one screen per color, so each color adds setup cost; it is ideal for bold logos and larger runs. Direct-to-garment works like an inkjet and handles more colors, but still benefits from high-resolution art.
T-Shirt Logo Checklist
- Vector file (AI, EPS or PDF), or 300 DPI PNG for DTG
- Limited solid colors for screen printing
- Separate version for dark shirts
- No ultra-thin lines
- Transparent background
- Pantone colors for brand accuracy
Design for Merch
If apparel matters to your brand — surf shops, gyms, breweries and events are great examples — create merch graphics built around your logo rather than just placing the logo on a shirt.
Frequently Asked Questions
What file do T-shirt printers want?
Usually vector AI, EPS or PDF; DTG printers may accept high-resolution PNG.
Why does screen printing charge per color?
Each color needs its own screen and setup.
Can my AI logo be printed on shirts?
Usually after it is redrawn as vector and simplified.
Work With a Long Beach Logo Designer
Making shirts for your brand? See clothing brand logo design or request a free consultation — most clients receive original concepts the same day, with no upfront charge.